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The Best Trade Show Gifts: How to Make Your Giveaways Memorable

Best Trade Show Gifts

Hey there, marketing teams, HR professionals and business administrators! Today, we’re diving into the exciting world of trade show giveaways. As we all know, standing out in a sea of booths can be a challenge, but with the right giveaways, you can leave a lasting impression on potential clients and partners. So, let’s explore how to make your giveaways not just good, but memorable—the best trade show gifts, if you will.

Why Giveaways Matter at Trade Shows

First off, let’s talk about why giveaways are crucial at trade shows. These events are bustling with activity, with attendees being bombarded by countless pitches and promotions. In such a whirlwind environment, a well-chosen giveaway can be a beacon of light, drawing people to your booth and starting meaningful conversations.

Providing branded swag is not just about handing out free stuff; it’s about creating connections and leaving a positive impression that lasts long after the event ends. Each time the recipient uses your branded swag, they will see your logo and remember your company. Basically, each piece of branded swag is a mobile billboard for your brand!

Matching Your Giveaways to Your Brand and Values

Before we delve into the specifics of what giveaways to offer, let’s touch on a crucial point: matching your giveaways to your brand and values. Your giveaways should reflect who you are as a company and what you stand for. Are you a tech-savvy firm known for innovation? Then, perhaps branded tech gadgets would be a perfect fit. Are sustainability and eco-consciousness part of your brand ethos? Consider eco-friendly giveaways like reusable water bottles or tote bags. By aligning your giveaways with your brand and values, you not only reinforce your identity but also attract like-minded individuals who share your vision.

Trending Branded Swag

Now, let’s talk about the fun stuff—trending branded swag. Keeping up with the latest trends can give your giveaways that extra edge. From sleek wireless chargers to stylish enamel pins, there’s no shortage of options to choose from. Consider what’s hot in your industry and among your target audience. Are they tech enthusiasts who would appreciate a smartwatch or fitness tracker? Or perhaps they’re foodies who would drool over custom-branded gourmet treats. Whatever you choose, make sure it’s something that attendees will actually want to keep and use, ensuring your brand stays top of mind.

Here’s a look at some of our favorite branded swag trends:

Quality Tumblers

Brands like Stanley and Owala have been taking the world by storm! These trendy tumblers are not only stylish, but also incredibly practical for everyday use. These factors make them the perfect giveaway option that will be used each and every day by recipients. You can fill each bottle with sweet treats, pens, or sticky notes to create a fun and memorable gift set.

Wireless Chargers & Power Banks

Promotional giveaways need to be practical and useful, otherwise they will unfortunately end up in the trash or on the thrift store shelves. Providing tech gifts like chargers and power banks is perfect because they can be used at the tradeshow, during the travel home, and long after. Chargers are one of those things — like chip clips — that you can never have enough of!

Smokeless Fire Pits

This one is a little bit out there, but in all the best ways! Not only are these mini fire pits super fun, but they are also super innovative and very unique. Crafted for both beauty and functionality, these pits will definitely, without a doubt, make your brand stand out!

Making Swag Sets/Bundles

Want to take your giveaways to the next level? Consider creating swag sets or bundles. Instead of just handing out individual items, package them together to create a more enticing offer. For example, pair a branded notebook with a matching pen and USB drive for a sleek and practical set. Or create themed bundles that cater to different interests or needs, such as a relaxation kit with a stress ball, herbal tea, and scented candles. By bundling your giveaways, you not only increase their perceived value but also provide attendees with a more cohesive and memorable experience. An important note: If you are creating a bundle, make sure to include everything in a branded tote or cooler for easy transport! Here are some of our favorite bundle ideas:

Branded S’mores Set

Office Essentials Swag Set

Summer Swag Set

Innovative Branded Tech

In today’s tech-driven world, branded tech gadgets are always a hit at trade shows. But why stick to the same old USB drives and power banks when you can wow attendees with innovative tech? Think outside the box and consider cutting-edge gadgets that showcase your brand’s commitment to innovation. From wireless earbuds to virtual reality headsets, there’s no shortage of innovative tech products to choose from. Just make sure whatever you choose is not only cool but also practical and user-friendly, ensuring it gets plenty of use long after the trade show is over.

Budget-Friendly Options

Last but not least, let’s not forget about budget-friendly options. Not every company has a huge marketing budget to splurge on extravagant giveaways, and that’s okay. There are plenty of cost-effective options that still pack a punch. Consider affordable yet practical items like branded pens, sticky notes, or keychains. Or get creative with DIY giveaways that showcase your company’s personality and creativity. Remember, it’s not about how much you spend, but the thought and effort you put into your giveaways that truly matters.

In conclusion, when it comes to trade show giveaways, the key is to make them memorable. By choosing giveaways that reflect your brand, align with your values, and resonate with your target audience, you can create meaningful connections and stand out from the crowd. So go ahead, get creative, and make your next trade show a memorable one with the best trade show gifts!

Interested in chatting with your rep?  Find your account manager here   and they’ll touch base with you to find a good time to discuss your vision!

We’ve had the privilege of working with some amazing organizations to develop a branded, special experience for their team. We appreciate their trust in finding the perfect fit, and we’re so excited to highlight how they turned out!

Whether you’re just dipping your toe into the custom experience, or you’re an old hand at it, we know that together we can pair up to make an amazing impact for you and your organization!

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